Traditional movie posters are giving way to motion posters. Learn how you can generate interest in your own project with a motion poster.
With the growth of social media platforms, we’ve seen the rise of several trends from studios and creators that push traditional marketing strategies. One of the new innovative trends from the last decade is the use of a motion poster — or moster for short.
And this is the motion poster (in the video version, you can hear the sound of the grating metal from the trap):
It’s certainly a lot more engaging. You end up looking at the poster for those extra few seconds, possibly walking away with a more defined idea of what the film is about. This can ultimately lead to a ticket sale.
What are your thoughts on motion posters? Let us know in the comments.